Intuition Media Group, an independent women-owned influencer marketing agency, has announced a full rebrand — including a new...

Intuition Media Group Launches Rebrand and Proprietary IC4 Model, Expanding Into B2B Creator Marketing and Paid Media
Influencer Marketing Hub

Brands running creator programs are seeing conversion rate lifts of 30%, 40%, even 214% — not from better...

What Conversion Data From 10,000+ Creator Storefronts Reveals [Warm Click, Cold Page Problem]
Koba Molenaar

A creator holds up a compact carry-on and says, “I’ve dragged this through six airports; it fits every...

Creators Drive the Demand. Can AI Shoppers Find the Product?
Geri Mileva

Marketing teams often evaluate creator campaigns through metrics such as impressions, views, engagement rates, and click-throughs. These numbers...

Why Buyer Confidence Matters More Than Reach
Nadica Naceva

An Ode to Long-Termism: Why Veteran Creators Prefer Certainty in the Volatile Waves of Social Commerce
Kalin Anastasov

Influencer ads can be more impactful and cost-effective than standard branded ads. But to actually convert audiences, marketers...

10 Influencer Ad Elements That Actually Impact Conversion Rates
David Morneau

Gen Z Social Media Trends: 7 Shifts Marketers Need to Understand in 2026
Kalin Anastasov

Spotify is an odd company to review as a podcast platform, because for a long time it wasn’t...

Spotify
Nadica Naceva

Best Ad Platforms for Running Creator Campaigns in 2026
Kalin Anastasov