Influencer Marketing News, Tips and Tools for Marketers https://influencermarketinghub.com/influencermarketing/ The leading resource for Social Media Influencers, Influencer Marketing Platforms and Influencer Marketing Agency Case Studies Fri, 17 Jul 2026 15:14:24 +0000 en-US hourly 1 Acceleration Partners Names Suzannah Tarkington VP of Influencer Marketing https://influencermarketinghub.com/acceleration-partners-names-suzannah-tarkington-vp-of-influencer-marketing/ Fri, 17 Jul 2026 15:14:24 +0000 https://influencermarketinghub.com/?p=232962 Influencer Marketing Hub
Acceleration Partners Names Suzannah Tarkington VP of Influencer Marketing

Acceleration Partners Names Suzannah Tarkington VP of Influencer Marketing

Influencer and affiliate marketing have traditionally occupied different corners of the marketing mix. One focused on reach, creative...

Acceleration Partners Names Suzannah Tarkington VP of Influencer Marketing
Nadica Naceva

]]> Intuition Media Group Launches Rebrand and Proprietary IC4 Model, Expanding Into B2B Creator Marketing and Paid Media https://influencermarketinghub.com/intuition-media-group-launches-rebrand-and-proprietary-ic4-model/ Thu, 16 Jul 2026 16:06:39 +0000 https://influencermarketinghub.com/?p=232907 Influencer Marketing Hub
Intuition Media Group Launches Rebrand and Proprietary IC4 Model, Expanding Into B2B Creator Marketing and Paid Media

Intuition Media Group Launches Rebrand and Proprietary IC4 Model, Expanding Into B2B Creator Marketing and Paid Media

Intuition Media Group, an independent women-owned influencer marketing agency, has announced a full rebrand — including a new...

Intuition Media Group Launches Rebrand and Proprietary IC4 Model, Expanding Into B2B Creator Marketing and Paid Media
Influencer Marketing Hub

]]> What Conversion Data From 10,000+ Creator Storefronts Reveals [Warm Click, Cold Page Problem] https://influencermarketinghub.com/influencer-marketing-landing-pages/ Wed, 15 Jul 2026 14:39:30 +0000 https://influencermarketinghub.com/?p=232185 Influencer Marketing Hub
What Conversion Data From 10,000+ Creator Storefronts Reveals [Warm Click, Cold Page Problem]

The Warm Click, Cold Page Problem: What Conversion Data From 10,000+ Creator Storefronts Reveals

Brands running creator programs are seeing conversion rate lifts of 30%, 40%, even 214% — not from better...

What Conversion Data From 10,000+ Creator Storefronts Reveals [Warm Click, Cold Page Problem]
Koba Molenaar

]]> Creators Drive the Demand. Can AI Shoppers Find the Product? https://influencermarketinghub.com/creators-drive-the-demand-can-ai-shoppers-find-the-product/ Wed, 15 Jul 2026 13:51:23 +0000 https://influencermarketinghub.com/?p=232768 Influencer Marketing Hub
Creators Drive the Demand. Can AI Shoppers Find the Product?

Creators Drive the Demand. Can AI Shoppers Find the Product?

A creator holds up a compact carry-on and says, “I’ve dragged this through six airports; it fits every...

Creators Drive the Demand. Can AI Shoppers Find the Product?
Geri Mileva

]]> 617 Collective Bets $100M on Founder-Led Creator Agencies https://influencermarketinghub.com/617-collective-bets-100m-on-founder-led-creator-agencies/ Fri, 10 Jul 2026 13:56:44 +0000 https://influencermarketinghub.com/?p=232578 Influencer Marketing Hub
617 Collective Bets $100M on Founder-Led Creator Agencies

617 Collective Names Capital Markets Lead for $100M Expansion

A former Citi and JPMorgan banker joins a two-deal-old holding company betting that founder-friendly acquisitions can scale like...

617 Collective Bets $100M on Founder-Led Creator Agencies
Nadica Naceva

]]> Why Influencer Marketing Measurement Needs a New Framework https://influencermarketinghub.com/why-influencer-marketing-measurement-needs-a-new-framework/ Fri, 10 Jul 2026 12:51:56 +0000 https://influencermarketinghub.com/?p=232545 Influencer Marketing Hub
Why Influencer Marketing Measurement Needs a New Framework

Why Influencer Marketing Measurement Needs a New Framework

Over the past few weeks, I've seen renewed conversation about measurement in the creator economy heading into 2026....

Why Influencer Marketing Measurement Needs a New Framework
Paula Bruno

]]> What Enterprise Brands Can Learn From the World’s Strongest Brands https://influencermarketinghub.com/what-enterprise-brands-can-learn-from-the-worlds-strongest-brands/ Thu, 09 Jul 2026 14:21:23 +0000 https://influencermarketinghub.com/?p=232495 Influencer Marketing Hub
What Enterprise Brands Can Learn From the World’s Strongest Brands

Why do we want certain things so badly? Why are some brands irresistible — while others we couldn't...

What Enterprise Brands Can Learn From the World’s Strongest Brands
Paula Bruno

]]> Why Buyer Confidence Matters More Than Reach https://influencermarketinghub.com/buyer-confidence/ Thu, 09 Jul 2026 12:57:13 +0000 https://influencermarketinghub.com/?p=232226 Influencer Marketing Hub
Why Buyer Confidence Matters More Than Reach

Why Buyer Confidence Matters More Than Reach

Marketing teams often evaluate creator campaigns through metrics such as impressions, views, engagement rates, and click-throughs. These numbers...

Why Buyer Confidence Matters More Than Reach
Nadica Naceva

]]> How MyyShop Opens Efficient Monetization Paths for Female Creators in the West https://influencermarketinghub.com/myyshop-opens-efficient-monetization-paths-for-female-creators-in-the-west/ Mon, 06 Jul 2026 17:47:32 +0000 https://influencermarketinghub.com/?p=231513 Influencer Marketing Hub
How MyyShop Opens Efficient Monetization Paths for Female Creators in the West

Navigating the Creator Economy How MyyShop Opens Efficient Monetization Paths for Female Creators in the West

How MyyShop Opens Efficient Monetization Paths for Female Creators in the West
Kalin Anastasov

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